Straight Textures
Silky Straight
Sleek, smooth and shiny. The classic choice and the easiest texture to color, bleach and style.
Best for: every market, especially the US and UK
Pattern: natural straight on virgin hair, no steam set needed
Shop: Virgin hair bundles, 13x4 HD lace front wigs
Bone Straight
Extra sleek, double drawn straight hair with very full ends. A premium look with a strong following in Nigeria and Ghana.
Best for: West Africa, luxury buyers
Pattern: natural straight raw Vietnamese hair, double drawn
Shop: Raw Vietnamese bone straight bundles
Yaki Straight
Straight with a light, relaxed-hair feel. Blends with natural hair that has been pressed or relaxed.
Best for: leave-out installs, U-part wigs
Pattern: steam-set on virgin hair, no chemical relaxer
Shop: Kinky straight and yaki wigs, U-part wigs
Kinky Straight
Straight with a coarse, natural texture that matches blown-out 4A to 4C hair.
Best for: natural-look units, leave-out blending
Pattern: steam-set on virgin or raw hair, no chemical perm
Shop: Kinky straight and yaki wigs, 4C kinky edges wig
Wavy Textures
Body Wave
Soft, loose S-waves with natural movement. A core texture in the US wig market.
Best for: glueless and lace front wigs, bundles
Pattern: steam-set on virgin hair
Shop: Glueless wigs, bundles with closure
Loose Wave
Curlier, more defined waves than body wave, with more volume and bounce.
Best for: voluminous styles, long lengths
Pattern: steam-set on virgin hair
Shop: Long wigs, virgin hair bundles
Natural Wave
The wave pattern of raw hair as it grows, slightly different from bundle to bundle.
Best for: raw hair lines, premium buyers
Pattern: natural raw pattern on Cambodian or Indian hair
Shop: Raw Cambodian hair, raw Indian hair
Water Wave
Tight, defined waves that look wet even when dry. Popular for summer styles.
Best for: bundles, frontal wigs
Pattern: steam-set on virgin hair
Shop: Curly wigs, HD lace frontals
Curly Textures
Deep Wave
Defined, uniform curls with high volume and shine. A core curl for glueless wigs.
Best for: glueless wigs, bob wigs, bundles
Pattern: steam-set on virgin hair
Shop: Curly wigs, glueless bob wigs
Loose Deep Wave
Between body wave and deep wave. Defined curls that stay soft and full.
Best for: long wigs, bundles
Pattern: steam-set on virgin hair
Shop: Curly wigs, long wigs
Jerry Curl
Small, springy curls with a bouncy finish.
Best for: short wigs, retro styles
Pattern: steam-set on virgin hair
Shop: Glueless bob wigs on request
Kinky Curly
Tight, coily curls that match natural 4A to 4C hair. Blends with natural leave-out.
Best for: natural-look wigs, U-part wigs, bundles
Pattern: steam-set on virgin or raw hair
Shop: Kinky curly bundles, kinky clip-ins
Afro Coily
The tightest coil pattern for an authentic natural look.
Best for: natural-look units, afro wigs
Pattern: steam-set on virgin or raw hair
Shop: Kinky curly and afro bundles, afro hair systems
Raw Burmese Curly
Naturally curly raw hair from Myanmar. The pattern varies slightly from strand to strand, which is part of its appeal.
Best for: raw hair lines, premium curly wigs
Pattern: natural raw pattern
Shop: Raw Cambodian and Burmese bundles
Pixie Curl
Small, tight spiral curls steam-set on raw Vietnamese hair. Common on short wigs and bobs.
Best for: short wigs, West Africa
Pattern: steam-set on raw Vietnamese hair
Shop: Pixie cut wigs
Egg Curl
Bouncy, rounded curls steam-set on raw Vietnamese hair with a full, glamorous finish.
Best for: bob and mid-length wigs, West Africa
Pattern: steam-set on raw Vietnamese hair
Shop: Pixie cut wigs, raw Vietnamese hair
Texture Comparison
| Texture | Pattern | Volume | Maintenance | Top markets |
|---|---|---|---|---|
| Silky Straight | Natural | Low to medium | Low | Global |
| Bone Straight | Natural (raw) | Low | Low | Nigeria, Ghana |
| Yaki Straight | Steam-set | Low to medium | Low | US, UK |
| Kinky Straight | Steam-set | Medium | Medium | US, UK, West and South Africa |
| Body Wave | Steam-set | Medium | Low | US, UK, South Africa |
| Loose Wave | Steam-set | Medium to high | Low to medium | US, Latin America |
| Natural Wave | Natural (raw) | Medium | Low to medium | Premium brands |
| Water Wave | Steam-set | Medium to high | Medium | US, Africa |
| Deep Wave | Steam-set | High | Medium | US |
| Loose Deep Wave | Steam-set | Medium to high | Medium | US, UK |
| Jerry Curl | Steam-set | High | High | US |
| Kinky Curly | Steam-set | High | High | US, UK, South Africa |
| Afro Coily | Steam-set | High | High | US, UK |
| Raw Burmese Curly | Natural (raw) | High | Medium | Premium brands |
| Pixie Curl | Steam-set (raw) | Medium | Medium | West Africa |
| Egg Curl | Steam-set (raw) | Medium to high | Medium | West Africa |
How Much Length a Texture Takes Up
Curly hair is measured stretched, so it looks shorter on the head. Body wave looks about 1 to 2 inches shorter, deep wave and water wave about 2 to 4 inches, and the tightest curls up to about 6 inches. When a client wants curly hair to fall at a set length, order 2 to 6 inches longer depending on the pattern. Our density and length chart shows where each length falls.
How to Choose Textures for Your Store
- 01Start with two or three textures that match your clients: body wave and straight cover most US and UK lace wig buyers, while bone straight and pixie curl lead in West Africa.
- 02Add a curly texture such as deep wave or kinky curly once you have repeat buyers asking for volume.
- 03Match textures across products so bundles, closures and wigs from the same line blend.
- 04Check how each texture handles color Straight and body wave lift most evenly when bleached; see the color chart for shades.
Human Hair Textures FAQ
Will textures hold after washing?
Steam-set textures return after washing when the hair is air dried and heat is kept moderate. Natural raw patterns are the hair's own, so they come back with every wash. Bleaching and repeated high heat can loosen any pattern over time.
Are textures the same across wigs, bundles and extensions?
Yes. Our textures are matched across product lines, so bundles, closures, wigs and clip-ins blend together.
How should each texture be cared for?
Straight textures need the least: a silk wrap at night and a flat iron at moderate heat. Waves refresh with water and mousse and should be finger-detangled. Curly and coily textures need the most: detangle wet with a wide-tooth comb, use curl cream or leave-in conditioner, and never brush them dry. Raw natural patterns do best co-washed and air dried.
Can I order texture samples?
Yes. Order single bundles in the textures you want to compare from our sample orders page, or a Bundle and Lace Kit in one texture.
Can You Make a Texture Not on This List?
Yes. Send a photo or a few strands and we set a sample on the rod size that matches the pattern, then wash it to show the curl returns.